Micro Fantasy Prediction Contests
What are Micro Fantasy Prediction Contests?
Micro Fantasy Prediction Contests increase fan enjoyment in live sporting events by giving spectators the opportunity to guess the results of game play in real-time, earn points and win prizes. Contests are delivered through the proprietary Micro Fantasy mobile app and web portal. The simple interface is easy to learn and content is suitable for all ages. No gambling is facilitated through the mobile app or web portal.
Micro Fantasy Marketing Project Overview
CO2 Group Marketing provided virtual CMO services for Micro Fantasy Prediction Contests for several years. In this role, Kevin led strategy and execution for all company marketing and communications. This included web development, content development, public relations, media relations, trade shows & events, email marketing, social media marketing, corporate identity and brand development, graphic design, exhibit design, copywriting, and advertising. As a member of the Micro Fantasy executive team, Kevin also helped drive business strategy, product/app development, partner relations, sales and channel development.